Semafor, a global news publication that launched in late 2022, originally focussed on publishing e-mail newsletters. The rise of the newsletter was another strategy for building loyal audiences without relying on social media: rather than try to get readers to visit your Web site, you deliver your content straight to their in-boxes. But over time Semafor’s site has become more important. “It actually felt like a slightly counterintuitive choice to say, ‘We’re going to invest in building a Web page,’ ” Ben Smith, the co-founder of Semafor, told me. Smith was the long-running editor-in-chief of BuzzFeed News, a publication built to distribute content through social media. “We were convinced that home pages were dead. In fact, they were just resting,” he said. (The New Yorker launched a redesigned home page in late 2023, having reached a similar conclusion.)
Oh boy let’s check it out.
newyorker.com attempts to load js and frames from eight third party domains. Among them;
“conde.digital” – I am assuming that means conde as in conde nast AKA reddit DNA… and we all know what happens to anything reddit touches.
“condenast.digital” above confirmed. I can almost feel the bile welling in my throat.
“cookielaw.org” - probably to serve cookie consent notices to the plebs who fail to block cookies and other trash.
“doubleclick.net” - known malware
“googletagmanager.com” - so that google can keep track of all their cattle.
And yet all of their articles are perfectly readable in plain HTML formatting, as expected. Not that I would ever spend any time reading articles from whatever this place is.